How I Designed a Branded Guidebook Series for NAFA
Go behind the scenes of NAFA’s Guidebooks and explore how thoughtful book design and consistent series branding support effective educational publishing.
Are Author Contests Worth It? How to Spot Vanity Awards and Scams
What self-publishing authors need to know before paying to win I want my clients to succeed. I want their books to sell, connect, and make an impact. So it makes me crazy when I see them taken advantage of. If you’ve self-published, you’ve probably received something...
Perfection Isn’t a Solo Job
Okay, so, I’m not perfect. I miss things. I drop the ball. I have blind spots. But in publishing design, it often feels like the buck stops with me. I’m the last one before the world sees it, the one expected to catch every typo, every formatting hiccup, every detail...
Website Makeover: Why Designers Struggle With Their Own Sites
Need a website makeover? Here’s why even designers delay updates—and how small changes can move your brand forward without a full overhaul.
Ai in Artistry: Bridging Creativity and Innovation
For a while, I resisted diving into AI-generated imagery. Why? Well, being a visual artist, I stuck to the idea that AI might be the easy way out. But let me tell you, that’s not the case at all! It does save time on the computer, skipping lengthy Photoshop...
Designing a Book Cover: Crafting the Perfect Look
We’ve all heard the saying, “Don’t judge a book by its cover,” but let’s be honest, we often do! (I must admit, I also pick wines by their labels, but we’ll save that for another time.) For authors, creating a book cover isn’t...
Unlock the Power of Self-Publishing: 10 Essential Insights for Your Self-Publishing Journey
Congratulations on considering a self-publishing journey! As someone who has spent over twenty years in the publishing and design industry, I’ve witnessed the power of self-publishing, but also its common pitfalls and mistakes that authors often encounter. I’ve seen...
What’s the Game Plan For Your Website?
So… where should I start with my book, brand or website? Instead of choosing some random element and cobbling everything together so that it “kinda-sorta fits,” I recommend working through two big questions first.
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