Before You Hire a Book Designer
What to Know, What to Prepare, and What to Expect A guide for business owners publishing their first book So you are writing a book. Maybe you are close to done, or maybe you just know it is coming. Either way, at some point you are going to need a book designer, and most people have no idea what that actually means or how to prepare for it. This guide is here to help. Questions to ask a designer before you start Not all book designers work the same way. Before you hire anyone, get clear on how they work and whether they are the...
Ai in Artistry: Bridging Creativity and Innovation
For a while, I resisted diving into AI-generated imagery. Why? Well, being a visual artist, I stuck to the idea that AI might be the easy way out....
Media Narratives: The Power of Storytelling in Today’s World
When I taught my four-week course called "Career by Design" earlier this year, I thought a lot about how crucial it is for business owners to have a...
From Small Grocery Store to Community-Building Supermarket: A Family’s Entrepreneurial Journey
My Dutch grandparents were business-minded folks. In this old photo, you can see them in front of their store, probably from the late '50s, though...
Designing a Book Cover: Crafting the Perfect Look
We've all heard the saying, "Don't judge a book by its cover," but let's be honest, we often do! (I must admit, I also pick wines by their labels,...
Unlock Your Potential: The Magic of Having a Vision
Have you ever felt like life is a journey without a map? You're not alone. Many of us go through life without a clear sense of where we're headed....
A Journey of Transformation
Have you ever been at a crossroads, unsure of which path to choose, much like Alice in Wonderland? Making this choice can be exciting and a bit...





