by Lieve Maas | Jul 14, 2025
Go behind the scenes of NAFA’s Guidebooks and explore how thoughtful book design and consistent series branding support effective educational publishing.
by Lieve Maas | May 28, 2025
What self-publishing authors need to know before paying to win I want my clients to succeed. I want their books to sell, connect, and make an impact. So it makes me crazy when I see them taken advantage of. If you’ve self-published, you’ve probably received something...
by Lieve Maas | May 6, 2025
Okay, so, I’m not perfect. I miss things. I drop the ball. I have blind spots. But in publishing design, it often feels like the buck stops with me. I’m the last one before the world sees it, the one expected to catch every typo, every formatting hiccup, every detail...
by Lieve Maas | Apr 10, 2025
Need a website makeover? Here’s why even designers delay updates—and how small changes can move your brand forward without a full overhaul.
by Lieve Maas | Dec 29, 2023
For a while, I resisted diving into AI-generated imagery. Why? Well, being a visual artist, I stuck to the idea that AI might be the easy way out. But let me tell you, that’s not the case at all! It does save time on the computer, skipping lengthy Photoshop...
by Lieve Maas | Sep 10, 2023
We’ve all heard the saying, “Don’t judge a book by its cover,” but let’s be honest, we often do! (I must admit, I also pick wines by their labels, but we’ll save that for another time.) For authors, creating a book cover isn’t...
by Lieve Maas | Jun 6, 2023
Congratulations on considering a self-publishing journey! As someone who has spent over twenty years in the publishing and design industry, I’ve witnessed the power of self-publishing, but also its common pitfalls and mistakes that authors often encounter. I’ve seen...
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